Authentic Sponsorships For Brands: It’s About More Than Just Your Logo

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Sponsorships are everywhere. Brands are constantly on the hunt for celebrities and influencers to sponsor, and the reverse is also true. Sponsorships come and go, not only because of complications but because the brands don’t receive the anticipated benefits within an acceptable time frame. Brands sponsor because they think/believe/hope the sponsorship will ultimately help their… Continue reading